Some rural establishments are as likely to be innovative as their urban peers

A bar chart showing substantive innovators in nometro and metro areas by establishment size and patenting intensive industry, 2014.

Innovation is widely regarded as an essential component of resilient local economies. Using a comprehensive measure of innovation, ERS research found that some establishments in the rural (nonmetro) nonfarm economy are as likely to be innovative as their urban (metro) peers. About half of large rural and urban establishments (100 employees or more) were found to be substantive innovators. Among all establishments in manufacturing and service-providing industries characterized by high rates of patenting, the percentage of substantive innovators in rural and urban areas were also similar. However, an urban innovation advantage was evident for small (5-19 employees) and medium (20-99 employees) establishments. For example, the research found about 29 percent of medium-sized rural establishments to be substantive innovators, compared to 41 percent of their urban peers. This chart appears in the ERS report, Innovation in the Rural Nonfarm Economy: Its Effect on Job and Earnings Growth, 2010-2014, released September 2017.


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