Households in rural counties with persistent poverty have less access to internet at home

This is a horizontal bar chart showing the Internet subscription and access for households by county poverty and metro status for 2015 to 2019, with a graphic of a person at a computer in the bottom left.

Households in rural (nonmetropolitan) persistently poor counties were the least likely to have home internet in 2015-19, with more than 3 in 10 households lacking internet access at home. In comparison, only 2 in 10 households in rural counties that were not persistently poor had no internet access at home. A similar pattern was observed in urban (metropolitan) areas, with 2 in 10 households in persistently poor counties lacking home internet access. Only a little more than 1 in 10 households in urban counties that were not persistently poor had no internet access at home. These data illustrate two major trends. First, rural households were less likely to have internet subscriptions at home than urban households. Second, in persistently poor counties, whether rural or urban, a higher share of households lacks internet adoption than in counties that are not persistently poor. For households with internet access at home, service was mainly through a subscription, which includes a range of access from dial-up to broadband to cellular data plans. These gaps in at-home internet access and subscriptions suggest that households in persistently poor counties—and more specifically, households in rural persistently poor counties—had additional barriers to internet adoption. This chart appears in the USDA, Economic Research Service report Rural America at a Glance: 2021 Edition, published in November 2021.


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